Neurocore Brain Performance Centers: Advances in Neurotherapy

For almost all of history, people believed that the human brain was the same at death as it was at birth however with modern science we now know that this is far from the truth. The brain has a remarkable ability to change itself throughout your entire life. The ability of the brain to make these changes is referred to as Neuroplasticity. Neuroplasticity allows the brain to be trained to react or do certain things. That is the idea behind Neurocore Brain Performance Centers a new form of Neurotherapy that has allowed athletes to enter their peak states regularly and at their will. In the same way that an athlete may train their body in order to perform well on the field, today’s athletes are now training their minds as well. Follow Neurocore on Twitter.

Neurocore has several brain performance centers with six in the state of Michigan and an additional two in the state of Florida. Fundamentally the methodology that the use is based upon a reward system. If you behave properly then you will receive an award and if you do not then you will receive a punishment. Learn more about Neurocore at Crunchbase.

To see a textbook case study of this new technology in its application you can look at the former quarterback of the Washington Redskins Kirk Cousins was originally drafted as a second string quarterback in 2012 but has since gone on to become one of the Minnesota Vikings top players. Whenever he first began to play his brain was not cooperating with him whenever he went to the brain performance centers it was shown that his brain was releasing high levels of adrenaline and cortisol in addition to other hormones that were impairing his performance.

At Neurocore his brain activity was monitored and he was able to utilize their training program in order to gain better control over it. The brain’s activity is then fed back to the user in a process called biofeedback and as the user begins to acclimate to this they can begin to have greater and greater control over not only their thoughts but their brain as a whole.


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