Fortress Investment Group has been at the helm of assisting the investment management industry to enhance the customer service delivery for its clients since the organization was established. The main goals and objectives that the company has been pursuing are to equip the market with the right understanding and attitude that will enable the industry players to play their role in the industry more successfully.
Fortress Investment Group acquired a significant number of benefits that other companies were not getting at this time. One of the main benefits that this organization got was cutting down on its expenses. It is evident that a significant number of financial entities have a large number of employees who handle multiple activities. A single computer could easily handle a single task that is undertaken by a large number of workers.
This is the reason as to why Fortress Investment Group came into the market. The company started strategizing on how it will be dealing with customer inquiries, customer requests, and customer complaints. Prior to this period, no company was willing to take responsibilities for its own mistakes. Therefore, by agreeing to take responsibilities and come up with solutions, Fortress resembled a company that a significant number of customers had never seen.
The founder of Fortress Investment Group, Randal Nardone, was working in other wealth management company before founding his own organization that was operating in the same area. However, he witnessed a lot of inefficiencies and poor flow of operations and activities within the company since there was no technology. After starting his own company, Nardone incorporated technology in all organizational departments with the aim of making the company one of its kind in the industry.
The second strategy that the company implemented was ensuring that it had a customer care department, which was specifically made and staffed with qualified members of the necessary tools and equipment to deal with customer complaints. To make the department easy to access, the company ensured that it was based in ground floor of its apartment. This means that every person intending to get any services would get without much movement.